Methodology

Evidence first. Interpretation second. Limitations always visible.

Onread is designed to help owners improve websites without presenting unavailable data or uncertain interpretation as verified fact.

What a website audit can use

Every report records the evidence available at run time. Website access, crawl limits, and failed page requests remain part of the report so you can understand its coverage.

User-confirmed context

The business description, audience, offer, goal, and conversion path that the owner reviews or supplies.

Public website evidence

A controlled crawl of accessible HTML pages, including structure, metadata, links, headings, images, content, and observable visitor actions.

Saved audit evidence

Findings, recommendations, analyzed URLs, coverage limits, model versions, and technical snapshots saved when the audit completes.

Website Growth Score

New audits use the website-growth-score-v1 methodology. Website evidence contributes 55% and SEO evidence contributes 45%.

Only supported evidence is scored

Social profiles, competitors, Google Business data, ratings, and review counts do not affect the launch score.

Unavailable is not a defect

Blocked pages, timeouts, skipped pages, and other limitations are disclosed instead of silently receiving a failing score.

Historical scores stay historical

Older broad-model audits remain unchanged and are labeled Legacy scoring model. They are not recalculated in place.

Comparisons require compatibility

Onread limits direct score comparison when scoring versions differ, so a methodology change is not presented as website progress.

Not every observation is a problem

Findings use explicit classifications so deterministic defects, AI-reviewed opportunities, strengths, and coverage limits do not blur together.

  • Verified technical issue
  • AI-reviewed opportunity
  • Verified strength
  • Coverage note
  • Limitation
  • Observation

AI is bounded by saved evidence

Selective AI review can help interpret page clarity and conversion opportunities. The Website & SEO Consultant can explain and implement saved findings. Neither is allowed to invent crawled pages, technical defects, traffic, rankings, revenue, or customer behavior.

Technical checks remain deterministic. AI-reviewed conclusions are labeled separately and retain confidence, evidence, and source URL context when available.

See the evidence for your own website.

Run a controlled website and SEO audit, review what matters first, and recheck the site after making improvements.

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